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Key Insights

Name🔑 Related Insights💭 Related Topics📁 Related References🗓️ Publish Date
Using in-product behavior to uncover Beneficial Outcomes
December 19, 2021
Which user outcomes correlate most with revenue?
December 19, 2021
How to get better at producing outcomes
December 19, 2021
The user's timeline vs. the business's timeline
December 19, 2021
Measuring step drop-off
December 19, 2021
Grouping users into weekly cohorts
December 19, 2021
What does it mean for a user experience to "perform"?
December 19, 2021
Pillar 3: Beneficial Outcomes
December 19, 2021
Pillar 2: Performance Valuation
December 19, 2021
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Pillar 1: Path Design
December 19, 2021
"I'm a fast learner a lot in this game:" The UX of effective Path Design
December 19, 2021
Paths that support user autonomy
December 19, 2021
Organizing and messaging sub-outcomes
December 19, 2021
Changes are made of changes
December 19, 2021
How to create the critical pathway
December 19, 2021
The critical pathway
December 19, 2021
Adopting situational vocabulary
December 19, 2021
Desire Triangulation
December 19, 2021
Product-oriented design vs. Process-oriented Design
December 19, 2021
Not all super-outcomes are equal
December 19, 2021
What are Super-outcomes?
December 19, 2021
Starting churn vs. Sustaining churn
December 19, 2021
Persistent decay curve patterns
December 19, 2021
Calculating decay curves per weekly cohort
December 19, 2021
What is Performance Valuation?
December 19, 2021
Measuring step drop-off: How to improve upon an existing path
December 19, 2021
Designing with a theory of change
December 19, 2021
Paths exist even if you don't explicitly create them
December 19, 2021
Compounding sub-outcomes
December 19, 2021
Starting and resulting points
December 19, 2021
What is Path Design?
December 19, 2021
A light switch is a user interface
December 19, 2021
CAC Payback Period
December 19, 2021
The Balance Bike: Innovating on Product vs. Innovating on Process
December 19, 2021
Net Churn Doesn't Tell You WHEN Users Churn
December 19, 2021
Revenue Is Not a Team Metric, but Should Be
December 19, 2021
Products Aren't Valuable; Only Results Are
December 19, 2021
User Outcomes: Traditional UX vs. Value Paths
December 19, 2021