Desire Triangulation

πŸ’­ Related Topics
πŸ”‘ Related Insights

Desire TriangulationΒ is the process by which you determine which resulting situations (of the many that are possible with your product) paying users are most interested in.

In Value Paths, Desire Triangulation also includes studying users' current states so that the company can make educated guesses about closing the gap between where users are and where they want to be.